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Email for online stores in Antwerp
Antwerp has a strong fashion scene, speaks Dutch and sits close to the Dutch border. Many stores here sell on both sides of it.
Fashion that looks right in the inbox
In fashion, the image does the selling. Unsolve templates are tested in Gmail, Apple Mail, Outlook and dark mode, so your product photos and colours hold up wherever they are opened.
- Product blocks pulled from your store.
- A segment for each collection or category people bought.
- Win-back emails for customers who skipped a season.
Belgian and Dutch customers
Same language, different details. A country segment keeps them apart.
Bancontact and iDEAL
Mention Bancontact to Belgian customers and iDEAL to Dutch ones.
Sinterklaas twice
Belgian children get their presents on 6 December, Dutch families celebrate on the evening of 5 December. Time your last send for each.
bpost and PostNL
Name the carrier your customer knows, and give honest delivery times across the border.
Questions from Antwerp stores
Can I write one Dutch version for both countries?
Often, yes. Check for words that read as Belgian or Dutch only, and swap payment methods and dates per segment.
Do I need a French version?
If you sell in Wallonia or Brussels, it helps. A language segment makes it easy to add later.
Which consent rules apply to my Dutch customers?
GDPR applies to both. The soft opt-in exists in Belgium and the Netherlands. Ask a lawyer for your exact case.
You have enough solutions.
Get the one that takes things away.
