Rotterdam is a port and logistics city. Stores here tend to ship fast. Your emails after the order should keep up.
Fast shipping deserves fast follow-up
If your parcel leaves the same day, a follow-up email that arrives three days later is out of date. Unsolve flows start from store events within a minute, so the email after purchase lands while the customer is still thinking about the order.
Your store sends the order confirmation as usual.
The after-purchase flow follows with what happens next.
Name the carrier, PostNL or DHL, and where to find tracking.
An after-purchase flow for a fast shipper
01
Right after the order
Thanks, what was ordered, who delivers it and when to expect it.
02
Once it has arrived
How to use or care for the product. Short and practical.
03
A little later
Ask for a review, while the product is still new.
04
When it is time to reorder
A reminder or a related product, sent to a segment like “bought in the last 30 days”.
Keep it honest
Promise what you ship
Write the delivery times you actually reach, not the best case.
One message, one job
Order emails inform. Leave the discount codes for later in the flow.
Watch the results
Reports show revenue per email, so you see if a follow-up leads to a second order.
Read more
Netherlands
Payment, delivery and consent rules for Dutch stores.